Privacy & Cookie Policy
By using this website, you agree to the terms of this Privacy & Cookie Policy. I take your privacy seriously. This policy explains how I collect, use and protect your personal information when you use my website, buy from me, or sign up to my mailing list.
What information I collect
I may collect the following information when you use my website or services:
Your name and business name
Contact details such as email address and phone number
Billing and payment details (processed securely by third-party providers, never stored by me directly)
Your responses to my brand questionnaire (when you purchase a kit or service)
Technical information like your IP address, browser type and how you interact with my website
How I collect your data
I collect data in two main ways:
Directly from you – for example when you:
Contact me via email or my website
Make a purchase
Sign up to my newsletter
Fill out a brand questionnaire
Automatically – through cookies that track how you use my site.
How I use your data
I only use your information when it’s needed to:
Provide my services (e.g. customising your brand kit and delivering final files)
Process your payment
Send you updates, newsletters or marketing (only if you’ve opted in)
Improve my website and services
Meet legal or tax requirements
Third-party services
To run my business, I use trusted third-party providers who process data on my behalf. These include:
Squarespace (website hosting)
Stripe (payment processing)
MailerLite (newsletter + email updates)
Google Analytics (website analytics, if enabled)
These providers only receive the information necessary to carry out their services.
Marketing and newsletters
If you sign up to my mailing list, I’ll use your email address to send you occasional updates, offers and news about my services. You can unsubscribe at any time using the link in the email or by contacting me at hello@leylaalexander.com.
Data retention
Customer and order information: kept for up to 6 years for tax and legal reasons.
Newsletter sign-ups: kept until you unsubscribe.
Brand questionnaires: kept for as long as I work with you, then deleted when no longer needed.
Data transfers
If I ever transfer your data outside the UK, I’ll make sure it’s protected in line with data protection laws, using safeguards such as standard contractual clauses or equivalent legal protections.
Security
I take appropriate technical and organisational measures to keep your data secure and prevent unauthorised access, loss or misuse.
Cookies
This website uses cookies to improve your experience and help me understand how the site is used. Cookies may be set by Squarespace, Stripe, MailerLite or Google Analytics.
When you visit my site, you’ll see a cookie banner giving you the choice to accept or reject non-essential cookies. You can also adjust your browser settings to control or delete cookies at any time.
Your rights
You have the right to:
Access the personal information I hold about you
Ask me to correct or delete your information
Limit or object to how your information is used
Withdraw your consent to marketing at any time
To exercise these rights, please email me at hello@leylaalexander.com.
If you’re unhappy with how I handle your data, you can also complain to the Information Commissioner’s Office (ICO) at www.ico.org.uk.
Updates to this policy
I may update this Privacy & Cookie Policy from time to time. Any changes will be published on this page.
Last updated: 13 October 2025